How to Use Text Formatting in the Jira Service Management Customer Portal

Platform Notice: Cloud Only - This article only applies to Atlassian apps on the cloud platform.

Summary

In Jira Service Management projects, some of the Customer Portal text containers can be customized using Text Formatting Notation. Below you can find where each notation can be used:

  • ✅ Text formatting notations work

  • ❌ Limited use or not functional at all

  • ⚠️ Some text formatting notations won't work as intended. See the Solution section for details.

Headings

Text Effects

Text Breaks

Links

Lists

Images

Tables

Advanced Formatting

Misc

Portal configuration

⚠️

Portal announcement

⚠️

Request type field description

⚠️

Login message

⚠️

Links

[#anchor] [^attachment.ext]

[file:///c:/temp/foo.txt] [file:///z:/file/on/network/share.txt]

[~username]

{anchor:anchorname}

Attachments are not supported on any of the link options above.

Solution

Keep formatting notation concise, adding too much text formatting notation may cause some information to be missing from a text container.

Title fields do not apply Text Formatting Notation, Portal Login and Announcement Message titles, Service Project information names, Display names, and Request Type names appear as plain text. The following images detail these locations, where text formatting notation won't work as intended or is not functional:

  • Portal Configuration

    Portal Configuration

  • Portal announcement

    Portal announcement

  • Request type field description

    Request type field description

  • Login message

    Login message

Relevant links

Updated on September 18, 2026

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